LEADING PROVIDER OF B2B DATA & INFORMATION TO THE GLOBAL BEVERAGE INDUSTRY

IWSR is headquartered in London and has subsidiaries in the US and Singapore. Over the last 45+ years the company has built up the world’s largest database on the beverage alcohol market, covering market, category and brand performance in 157 countries. Customers include the likes of Diageo, Bacardi and Brown-Forman. IWSR’s specialist analysts travel the world, visiting 120 markets annually, in order to meet over 1,600 local professionals and its data covers 157 markets in total. FPE supported the MBO of the business in 2018, which is led by Mark Meek, who has run data businesses for the last 20-years.

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